A politician can have great ideas and be well equipped to lead, but if they can’t amass a significant war chest, they just won’t be part of the discussion. This is the harsh truth about politics. No matter how good a candidate is, it’s the money backing them that puts them in a position to get elected. So, if you’re an aspiring politician and you want to be elected into public office, you will need to learn how to raise funds first and foremost. Let’s take a look at a few ways to raise money for a political campaign.

Build Your Online Presence

Campaigns are won and lost online these days, and, unless you build your online presence and know how to reach people online, you don’t stand much of a chance.

To begin with, you need to have a solid website. It has to look professional and present you in the best light possible. It should also contain different types of content. It’s a good idea to consider placing a greeting video on your home page so people can tell what you are about fast.

Your donation page needs to be expertly crafted too as it will be one of your most indispensable tools for raising funds. It has to be clear with an easy-to-find donation button. You also need to give people multiple options for donating money. 

Have a system in place to gather people’s emails as well and make sure that you get their consent to send them messages through email, physical mail, and SMS. This brings us to our next point.

Use SMS Marketing

SMS marketing is one of the most powerful tools a political campaign can use. SMS marketing allows you to deliver your message right in front of the eyes of your constituents at a time when they are the most attentive. 

People rely on their smartphones more than ever, and it’s estimated that the average American spends over five hours per day looking at their phones. This means that you need to get on their screens to get their attention.

Start looking for a good SMS platform that will allow you to craft elaborate well-segmented campaigns. Here, we suggest you check out Tatango’s political campaign SMS marketing platform. Tatango is also a great resource if you want to know the ins and outs of using political campaign SMS properly, so visit their website to find out more.

Organize Events

Events where you get to give back and connect with the community genuinely while providing entertainment are among the best ways to both get funds and let people know who you are as a candidate. You could hold rallies, but small events like community picnics can be a great way to build grassroots support and a loyal donor base.

Conclusion

The above are only a few ways that you can get donations for a political campaign. They are all very efficient, however, and could get you the bulk of your donations, so consider using them in combination with other tactics.

Phishing and spear phishing attacks are relatively simple to conduct but can have devastating consequences. In order to conduct a phishing attack, a hacker sends a seemingly innocent email to a member of an organization. This email may appear to contain important information or lead to a legitimate login page. When an organization members click on a link within the offending email, they will be directed to a bogus site. This site will either harvest their login details or install malware onto their computer. Alternatively, a phishing scam can simply involve requesting sums of money in such a way that the request seems legitimate enough to process. Phishing scammers have made millions of dollars simply by asking for money while posing as genuine contractors or company departments. Over the years, some phishing scams have stood out from the crowd in terms of audacity. Here are three of the most infamous phishing attacks in recent history. 

The Google And Facebook Scam

Between 2013 and 2015, an ambitious Lithuanian hacker managed to steal over 100 million dollars from Google and Facebook. The hacker sent emails that contained invoices from a fake computer parts company, which Google and Facebook willingly paid. The scam worked for years, but the game eventually caught up with the hacker, who was extradited to the USA. More and more companies have invested in bringing in help from cybersecurity groups like cybertalk.org in an effort to prevent similarly costly attacks. 

The DNC Hack

In the run-up to the 2016 presidential election in the United States, the Democratic National Congress was hacked, and a great deal of sensitive information was leaked. The DNC leaks arguably had a tangible impact on the result of the election – which was won by the Republican Party candidate Donald Trump. Senior figures in the DNC were sent emails that appeared to contain security update information and important statistics. When links within these emails were clicked, hackers were able to gain access to confidential files. The culprits behind this phishing attack are believed to be connected to the Russian state, which was actively seeking to help the election campaign of Mr. Trump. The Russian Federation actively uses phishing and other hacking methods to influence international politics. In this instance, they had a great deal of success. 

2015 Ukrainian Power Grid Attack

An equally ambitious attack that made use of phishing occurred one year earlier in 2015. An email sent to a power grid worker in Ukraine installed malware onto a network that enabled the automation of a complete shutdown. Two hundred thirty thousand power consumers in the Eastern European country were deprived of power as the grid was completely taken offline. In 2014 the Russian Federation had annexed the enclave of Crimea and begun supporting rebels in the Donbas region. This naturally meant that fingers started wagging in the direction of Moscow. The Ukrainian government squarely blamed Russian hackers, although some analysts were wary of identifying a perpetrator. Once again, it appears that hacking was being used as a means to punish political enemies. 

There are such ways as using poison and chemicals to rid you of the pests that are already well and truly embedded within your business. However, prevention is must better than cure, so you will need to make sure that these pests that you are looking to get rid of are not then just replaced by others that are all about opportunity and survival, filling their gap.

But it is not just about those within your property itself. Indeedthere are many other pests that live, cause mayhem and destruction, spread disease, and cause no end of problems on the exterior and at the boundaries of your territory as well.

Keep areas clean and tidy

It is important to keep your area clean and tidy and not just on your business premises but also in your external areas too. Pestscome in many different shapes and sizes. Offering them food and shelter is just going to entice them into your business and make it their home.

One of the quickest ways to help prevent pests within your business is to get your employees to clean up after themselves and keep their working areas free from clutter and rubbish. This means that bins will have to be emptied regularly amongst other health and safety procedures being followed.

Make external areas less enticing

Getting on top of your waste area, including your business’s recycling area in your yard, is crucial for deterring pests as they love the warmth and safety of hiding amongst cardboard, and if your general bins are nearby, then they have their food source as well. 

However, outdoor pests are not just limited to the furry kind. They can also be in the gangs of youths that have nothing better to do or places to go than to hang around, play loud music, and generally make a nuisance of themselves, whether it is intentional or not.

There are ways in which you can deal with them without having to get angry or confrontational. This is by using Mosquito Loitering Solutions, which are totally harmless, and make the decision to leave the area of your business that of the youths that are collecting, thereby giving off a high-pitched sound.

Have designated food areas

As you are trying to keep your business pest free, it makes good sense to ensure that your employees are given specific areas where they can eat and drink, therefore, lowering the risk of foodstuffs being all over your premises, half-eaten, or leaving debris for pests to find and live off of.

It will also make cleaning your business premises a lot easier as there will be certain areas such as the canteen area that will require a deep clean very regularly whereas the work area will be able to be cleaned a couple of times a day with a deep clean every few days or so to keep the hygiene levels high and the presence of pests to a minimum.