New Products Launched at #AppleEvent, iPhone 13, iPad 9, Apple Watch 7


Last night (14th September 2021), 8:00pm Ugandan time, Apple held it biggest event of the year in California Streaming, USA to unveil a set of the new product line for the company including a new iPhone, iPad, Watch among others.

The products launched include the highly anticipated iPhone 13, Apple Watch 7, iPad 9, iPad mini 6 and announcements in respect to Apple TV Plus and Apple Fitness Plus.


iPhone has been launched to come in 4 models (iPhone 13 mini, iPhone 13, iPhone 13 Pro and iPhone 13 Pro Max) that will all be available starting 24th September 2021, but pre orders are open Friday (17th September 2021).

The smallest iPhone will come with a 128GB storage with the highest of 1TB only available for the iPhone 13 Pro and the Pro Max. The highest for the iPhone and the Mini will be 512GB.

iPhones Pro and Pro Max feature a notch smaller than the iPhone 12, the new A15 Bionic chip, 120Hz Promotion (allowing users to shoots in 4K), new pro cameras with cinematic video , 3x optical zoom, ProRes video and improved video life. The iPhone and the Mini do not have the advanced features of the Pro and Pro Max but with a smaller notch, A15 Bionic, new dual cameras with cinematic mode and improved battery life compared to the previous models 12.

According to Tim Cook, the iPhone 13 series is the most powerful smart phone ever with “the competition still paying catchup with (their) chips”, fastest CPU in any smartphones, most advanced dual camera system and the best in class. performance.

Apple Watch

Apple also launched what Tim Cook described as the “Most advanced smart watch ever”. The Apple Watch Series 7 was described at the event to be 40% thinner, with a 20% larger screen than the predecessors with a 70% brightness which according to the company was an “industry first.”

It comes with redesigned buttons, machine learning capabilities, improved durability, water resistant, an optimized user interface with 33% faster charging, slimmer bezels and new case finishes.

The iPad and iPad Mini

Apple also introduced new iPads including the 6th generation iPad Mini, described as the “most versatile and powerful iPad min ever” that comes packed with an A15 Bionic chop, 8.3 Liquid Retina Display, 12MP front camera with Center Stage and 5G among other features. The center button on the iPad has now been moved to the top of the device providing more screen to the user and is said to be 10x faster than the predecessors. The pencil sticks to the side of the iPad.

The iPad comes with the lesser A13 Bionic chip, 10.2 Retina display, 12MP front facing camera with center stage.

iOS 15

iOS 15 will be available starting 20th September 2021 and available starting with the iPod touch 7th gen, iPhone SE 2nd gen, iPhone SE 1st gen, iPhone 6s, 6s plus until the iPhone 12 Pro Max. iPhones below the 6s will not receive the update. The new software update will come with changes to the FaceTime app, maps and camera among others.

Not launched are the AirPods, the Macbook and other devices that will probably be available in the coming months.