Wednesday, November 11, 2026

    Adobe MAX 2026 brings AI agents to Creative Cloud and expands Firefly

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    Adobe MAX artwork showing a colourful campaign across multiple formats
    Adobe MAX 2026 announcement artwork. Image: Adobe.

    Adobe is putting its Creative Agent inside more of the apps photographers, designers and video editors already use. At Adobe MAX on November 10, the company announced beta AI assistants for its desktop apps alongside new editing tools for Photoshop and Premiere. Firefly also gained tools for building videos and repeatable workflows.

    What’s new in Photoshop, Premiere and InDesign

    Photoshop’s Generative Restyle turns a prompt-based edit into sliders you can adjust. Relight lets you change the lighting in an image, while Quick Compare makes it easier to review the original alongside the edit.

    Portrait with a metallic floral headpiece against a red background
    Artwork from Adobe’s Creative Cloud announcement. Image: Adobe.

    Premiere adds Color Mode, a dedicated workspace for grading footage, and a Generative Media Tool that can produce video and audio from the timeline. Its Generative Remove tool, which fills the space left behind after an object is removed from a clip, is in beta.

    InDesign’s real-time co-editing is also in beta. Adobe says its desktop AI assistants are available in beta, with Photoshop’s assistant offered through the separate Photoshop beta app. The company plans a private beta of integrations that let third-party agents work with native Photoshop, Illustrator, Premiere and After Effects projects in early 2027. Adobe’s Creative Cloud announcement

    Firefly gets a timeline and repeatable workflows

    Firefly’s video tools let creators break a story into scenes, assemble footage on a timeline and add captions. They can also generate transitions and B-roll. In the Firefly AI Assistant beta, Plan Mode lets users review and change the proposed steps before the assistant starts.

    A festival identity applied to posters, tickets and merchandise
    Campaign artwork from Adobe’s Firefly announcement. Image: Adobe.

    Firefly Graph, now in beta, lets teams connect AI models and Adobe tools into a workflow they can run again. A team could use it to apply the same steps across a set of campaign assets. Firefly Design is in beta, while Firefly Builder, which turns a text brief into an editable prototype, is in private beta via a waitlist.

    Adobe says Edit Text, Retouch, Relight and Quick Actions are generally available in Firefly. Adobe’s Firefly announcement

    Further reading: Digital Trends’ coverage of Adobe MAX 2026.