Vivo Energy Uganda, the company responsible for distributing and marketing Shell-branded fuels and lubricants in Uganda, has proudly launched the second phase of its highly successful ‘Kigwera Ku Shell’ back-to-school promotion. This phase aims to double the number of winners, offering even greater support to parents as they prepare their children for the upcoming third school term. Participants in the promotion stand a chance to win up to one million Uganda shillings in school fees, in addition to other exciting prizes.
The first phase of the ‘Kigwera Ku Shell’ promotion saw 20 lucky customers receive school fees for their children, alleviating the financial burden that many parents face during the back-to-school period. This significant impact has paved the way for the expansion of the promotion, allowing more parents to benefit as they navigate the often-challenging school term preparations.
Speaking at the launch event, Joanita Menya, Managing Director of Vivo Energy Uganda, expressed her excitement about the continuation of the promotion. “At Vivo Energy Uganda, we understand the challenges that parents face, especially during the back-to-school period. We are thrilled to be launching Phase 2 of the ‘Kigwera Ku Shell’ promotion, which will allow us to double the number of beneficiaries, further supporting our customers and their families. Education is a vital pillar of development, and by easing the financial strain on parents, we are contributing to a brighter future for our communities.”
The ‘Kigwera Ku Shell’ promotion is designed to make back-to-school preparations less stressful by offering multiple opportunities to win. Customers who purchase fuel at Shell service stations, shop at Shell Select stores, service their vehicles, or buy Shell Gas automatically qualify for the promotion. The more they engage with Shell services, the higher their chances of winning.
Hellen Bwengye, Marketing Manager at Vivo Energy Uganda, expressed gratitude to Shell customers, saying, “We are deeply thankful to our loyal customers for their unwavering support during the first phase of the promotion. Your participation has been inspiring, and we are excited to see even more winners in this next phase. Together, we are making a difference in the lives of our communities.”
Joan Nabukalu, Brand Manager of Non-Fuel Retail at Vivo Energy Uganda, also reflected on the profound impact of the ‘Kigwera Ku Shell’ promotion. “The back-to-school period can be overwhelming for many parents and guardians. We are proud that through this promotion, we have been able to bring smiles to the faces of our customers. Our aim is to continue giving back to those who support us, making their lives a little easier in meaningful ways,” she said.
To participate in the promotion, customers are required to purchase fuel worth 50,000 Uganda shillings for cars and 5,000 Uganda shillings for boda bodas (motorcycles). Additional ways to qualify include spending 10,000 Uganda shillings at participating Shell Select shops, servicing a car for 50,000 Uganda shillings, servicing a boda boda for 10,000 Uganda shillings, and purchasing or refilling Shell Gas.
In a heartwarming gesture, Vivo Energy Uganda also rewarded Night Ampurire, a resident of Entebbe, with a year’s supply of fuel and vehicle servicing for her brand-new double cabin vehicle. This ensures that her new vehicle remains in top condition and that her business continues to thrive.
Night’s story, which gained widespread attention after being covered by the media, highlighted her struggles as she relied on an old, dilapidated car to run her fruit-selling business. MTN Uganda stepped in and donated a new vehicle to Night, transforming her business and ensuring she could continue supporting her family.
With Phase 2 of the ‘Kigwera Ku Shell’ promotion, Vivo Energy Uganda continues to make a meaningful impact on the lives of its customers, offering them a chance to win significant rewards while easing the financial pressures associated with back-to-school preparations.
